Video analytics helps to digitally analyze video inputs. It transforms these inputs into intelligent data that is used for making decisions. This is done by using mathematical algorithms that monitor, analyze, and manage a large number of videos. On an advanced level,…
Speech Recognition Using Artificial Intelligence
According to a Capgemini study in 2019, 74% of the digital services users depend on their voice-based assistant to research and buy products and services, create a shopping list, and check order status. Now, we’re all familiar with Siri, Alexa, Echo,…
What is Deep Learning and How it can Help Your Business
Deep learning is receiving a lot of attention recently, and for all the right reasons. This technology is delivering results that were not possible to achieve before. What is Deep Learning? In deep learning, a computer program learns to identify, differentiate,…
How AI can Help in Improved Fraud Detection
A study claims that ad fraudsters will purloin approximately USD 5.8 billion from digital advertisers by the end of 2019. However, considering that the technology tracking and blocking these fraudsters is still in its nascent state and a majority of ad frauds…
How can you Acquire more customers with AI?
Customer Acquisition and AI Customer acquisition is the process of convincing a consumer to buy your products. A customer acquisition manager takes into account the cost associated with this process when measuring the efficiency of a customer acquisition strategy. For a…
Chatbots are Rapidly Gaining Traction in the e-Commerce Platforms Domain. Here’s Why!
Have you noticed that certain websites have tiny pop-up windows that greet you with a welcome message every time you visit them? Those tiny pop-ups are called chatbots! Think of Siri and Alexa – these smart AI assistants are nothing but…
Leveraging AI for Customer Churn – Part 1
Managing a business isn’t a cakewalk, especially when you fear that some of your customers are leaving you. They are moving on to better ventures. In marketing, that is what we call, “customer churn.” Customer Churn or Customer Attrition is the…
Leveraging AI for Customer Churn Prediction – Part 2
In Part 1, we discussed at length about what churn forecasting is, why is it essential for your business, and the challenges in churn forecasting. In this part, we’re going to talk about how ML can enhance customer churn prediction. While…
MLOps – The New Mantra for Businesses in the AI and ML Game!
Thanks to the rapid adoption of Artificial Intelligence (AI) and Machine Learning (ML) across industries, AI and ML have found a place in the common vocabulary. Almost every sector of the industry (healthcare, e-commerce, IoT, banking & finance, etc.) are leveraging…
A Peek into Anomaly Detection and Why it is Important for your Business?
When you hear the word “Anomaly,” what does it mean to you in the common sense of the term? Well, it is something that deviates from the standard and set norms, isn’t it? For instance, if a flock of birds is…
